Pizza Hut has a television commercial in which a bunch of people are eating a bunch of pizzas, and the voice-over guy says, "Any pizza, any size, any crust, any toppings -- for only $10!" Then a disclaimer appears at the bottom of the screen that says, among other things, "Additional charge for stuffed crust."
Didn't the guy just get done saying "any crust"? Huh? Didn't he?
What if you were blind and could only hear the commercial? You would call them up and say you wanted a 45" pizza with 18 toppings and stuffed crust, and they would say, okay, that comes to $54.78.
And you would say, no, it's supposed to be $10.
And they would say, no, there's an additional charge for stuffed crust.
And then you would say, but the television commercial says any pizza, any size, any crust, any toppings is ten bucks.
And then they would say, but it also says in the disclaimer that stuffed crust is extra.
And you would say, what disclaimer?
And they would say, the one that's right there on the screen in plain sight -- what're you, blind?
No comments:
Post a Comment