Monday, November 19, 2012

We All Make Mistakes

I read this morning that it was on this date in 1959 that Ford announced it was ceasing production of the Edsel.  It reminded me of a joke that went around when I was in high school (Class of '64).

The poor old Edsel.  Ford made such a fuss about it with a huge marketing campaign in the summer of 1957, but when the models finally arrived in dealer showrooms that fall, people came to look, but they didn't buy.

Mostly, they said it was funny looking.  The guy who designed it wanted a car that looked completely different, one that was recognizable two blocks away.  So, unlike most other cars with a horizontal grill between the headlights, the front of the Edsel sported a horse collar.


Some people said it looked like an Oldsmobile sucking a lemon.

Back in the early 60's I knew a young man whose name was Myron, but everybody called him "Honk" because he drove an Edsel, and he honked his horn every time he saw another one on the street.  As time went on, opportunities for him to honk grew fewer and fewer.

Oh, and the joke went like this:  What's a three-time loser?  It's an unwed mother driving an Edsel with a Nixon/Lodge bumper sticker on the back.

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